Selling direct to reader means selling through your website or otherwise bypassing conventional retailers that take a cut of your sales.

• Emily Kimelman is a self-publishing novelist who successfully sells direct to reader. In February 2023, she offered an in-depth look at how she sells direct.
• I reported on indie authors who sell direct and are doing incredibly well.
• If you’re a traditionally published author, take a look at this (works for novel or memoir): Teach your book: designing a class around your memoir